Research on the new mode of health popularization in public hospitals from the all-media perspective-take the first affiliated hospital of sun yat-sen university as an example

VernacularTitle:全媒体视域下公立医院健康科普新模式探究
Author: Fuxiang PENG ¹ ; Manqi PAN ; Jiayun LIANG ; Yu ZHOU
Author Information

1. 广东外语外贸大学广东广州 510420;中山大学附属第一医院广东广州 510080
Keywords: All-media; Public hospital; Health science popularization
From: Modern Hospital 2024;24(6):944-948
CountryChina
Language:Chinese
Abstract: Promoting health knowledge and improving the public's health literacy is an inherent requirement of the Healthy China Initiative.In the era of deepening implementation of the Healthy China strategy and rapid development of all media,large public hospitals play an irreplaceable and important role in leading the popularization of health knowledge and impro-ving the quality of information.However,in the process of carrying out health popularization work,many hospitals still face prob-lems such as lack of a regular working mechanism,lack of comprehensive team building,and lack of differentiated operation strategies.In response to these problems,the First Affiliated Hospital of Sun Yat-sen University has established a health populari-zation working mechanism led by the Party organization and coordinated at all levels,and has innovated in terms of personnel team,platform construction,content creation,and expression form,exploring a new model of health popularization work to pro-vide reference for other hospitals.