Practice exploration of cultural integration driven by cultural and creative work in multi-campus hos-pitals from the perspective of cultural confidence
10.3969/j.issn.1671-332X.2025.04.010
- VernacularTitle:文化自信视域下多院区医院文创工作驱动文化融合的实践
- Author:
Yingmei JIE
1
;
Weiwei CAO
1
;
Yao WANG
1
;
Xiaorui ZHANG
1
;
Ping YIN
1
Author Information
1. 中山大学肿瘤防治中心 广东 广州 510000
- Publication Type:Journal Article
- Keywords:
Multi-campus management;
Cultural integration;
Cultural and creative work;
Hospital cultural construc-tion;
Cultural confidence
- From:
Modern Hospital
2025;25(4):529-533
- CountryChina
- Language:Chinese
-
Abstract:
To address the challenge of cultural integration in multi-campus public hospitals,the Cancer Center of Sun Yat-Sen University has embarked on a practical exploration using cultural and creative work as a vehicle,guided by cultural confi-dence.The center has created a cultural and creative matrix for its 60th anniversary,systematically innovating the cultural and creative work mechanism,vertically activating historical and cultural resources,and linking both inside and outside the hospital campuses.Additionally,a"full-cycle"cultural and creative system has been designed for the Huangpu campus,covering multi-ple scenarios and horizontally strengthening cross-campus identity.Following the principle of"appreciating the beauty of diversity while cherishing our own,"the Cancer Center of Sun Yat-Sen University aims to transform cultural soft power into a driving force for high-quality development and enhance cultural confidence through party building leadership.The"Cancer Center of Sun Yat-Sen University approach"of promoting cultural integration in multi-campus hospitals through cultural and creative work provides an empirical example for transforming cultural soft power into a driving force for high-quality development and enhancing cultural confidence in multi-campus public hospitals.The key lessons lie in deeply tapping into historical and cultural resources,emphasi-zing identity,building a collaborative innovation mechanism,and realizing the organic integration of cultural integration and high-quality hospital development.
