Research on the cognition,preference and willingness to pay of Traditional Chinese Medicine intelligent diagnosis device of Beijing residents based on Discrete Choice Experiment
10.3969/j.issn.1674-2982.2025.08.006
- VernacularTitle:基于离散选择实验的北京市居民中医智慧诊断设备的认知、偏好及支付意愿研究
- Author:
Rui-xi QIN
1
;
Rui-feng LI
1
;
Hong-yun WANG
1
;
Han XUE
1
;
Liang-ru ZHOU
1
Author Information
1. 北京中医药大学管理学院 北京 100029
- Publication Type:Journal Article
- Keywords:
Intelligent diagnosis device;
Traditional Chinese Medicine(TCM);
Preference;
Discrete Choice Experiments;
Willingness to pay
- From:
Chinese Journal of Health Policy
2025;18(8):46-52
- CountryChina
- Language:Chinese
-
Abstract:
Objective:This paper investigates residents'awareness and preference for Traditional Chinese Medicine intelligent diagnostic device(hereinafter referred to as the device),and provides basis and suggestions for further promoting the integrated development of artificial intelligence and traditional Chinese medicine clinical diagnosis.Method:A random sampling survey was conducted,and a Discrete Choice Experiment was designed to conduct an offline survey in Beijing.Use chi square test,count analysis,and conditional Logit model for data analysis.Result:A total of 480 valid questionnaires were collected and surveyed.Most respondents have heard of it(58.96%),a few have used it(31.67%),and most would recommend the device(71.25%).Knowing and using experience will increase the probability of recommendation.Residents attach the highest importance to annual average expenses;More inclined to use devices in the community that can see family data,connect data and hospitals,monitor electrocardiogram,provide comprehensive health reports,and have low annual costs;Willing to pay an additional 572 yuan per year for the comprehensive health report device.Conclusion:There should be more collaboration with hospitals in usage scenarios and cloud data.In addition,manufacturers should enrich output information and service methods of the e.