Development and promotion of ARTYN WeChat official accounts and mini programs for patients un-dergoing antiretroviral therapy in Yunnan province
10.3969/j.issn.1671-332X.2025.02.035
- VernacularTitle:云南省艾滋病抗病毒治疗"ARTYN"微信公众号及小程序的创建与推广实践
- Author:
Yaling ZHANG
1
;
Jincheng LOU
1
;
Yuehua ZHANG
1
;
Sha ZHANG
1
;
Tianshu LI
1
;
Yunfei LAO
1
Author Information
1. 云南省传染病医院 云南 昆明 650300
- Publication Type:Journal Article
- Keywords:
HIV/AIDS;
Mini program;
WeChat official account;
Informatization management
- From:
Modern Hospital
2025;25(2):302-304,309
- CountryChina
- Language:Chinese
-
Abstract:
ARTYN is a WeChat official account and Mini Program designed for HIV/AIDS health management.By pub-lishing original articles,providing treatment information research,self-assessment tools,and expert consultations,it effectively improves patient treatment adherence and self-management capabilities.To date,ARTYN has published 197 original articles,which have collectively received over 660 000 views,with a notable increase in annual readership.The most-read article has ap-proached 30 000 views,and the content has been shared by various public accounts a total of 1 356 times,establishing ARTYN as a prominent resource in the domain of HIV antiviral treatment.System usability surveys indicate that user satisfaction with AR-TYN is 95.7％,significantly reducing the workload pressure on medical staff.The treatment effectiveness rate(VL＜1 000 cop-ies/mL)for patients subscribed to ARTYN is 98.20％,higher than that of unsubscribed patients(97.04％),with a significant difference(P＜0.001).This article emphasizes the importance of strengthening content construction,protecting patient privacy,and continuously promoting patient binding to the mini-program.Moving forward,ARTYN aims to leverage information technology to further improve operational efficiency and patient experience,thereby becoming an integral component of the informatization management strategy for HIV/AIDS antiretroviral therapy in Yunnan Province.
