1.World Medical Association Guidelines on Promotional Mass Media Appearances by Physicians: Starting Campaigns for Ethics.
Moo Jin CHOO ; Dong Chun SHIN ; Cheong Hee KANG ; Hyun Young SHIN
Journal of Korean Medical Science 2015;30(12):1716-1717
No abstract available.
Ethics, Medical
;
Health Communication/ethics
;
Humans
;
Mass Media/*ethics
;
Physicians/*ethics
;
Republic of Korea
;
Social Support
;
Societies, Medical/ethics
2.Analysis of broadcasting review trends after enacting the Guidelines on promotional mass media appearances by physicians.
Journal of the Korean Medical Association 2016;59(10):763-770
Recently, as the general public has taken a greater interest in healthful lifestyles, the mass media became the public's core informant on health and medical information. However, serious violations of the broadcasting review regulations have occurred in health and medical broadcasting programs. In fact, many problems stem from the lack of expertise and ethics of physicians. Therefore, a more thorough verification of health and medical information and the selection of the physicians to appear on broadcasting is needed. In 2015, the Korean Medical Association established the Guidelines on promotional mass media appearances by physicians in order to reduce these problems. This study aimed to identify the problems with the health and medical programs, including an analysis of review results and cases and to explore ways to address the problems. We found that cases of violation of the broadcasting review regulations were increasing and the violation level was becoming more serious. We also found that the articles of the Korea Communications Standards Regulation that have been most often violated are Article 42 (medical treatment, etc.) and 46 (advertising effect). The cases violating both of these two articles comprised 96.5% of the total of 85 cases in 2015; these are involved with the expertise and ethics of physicians. In light of this, it is especially worth noting some physicians so called 'show doctor (named by Korean Medical Association)' appear on mass media and recommend specific treatments or products for marketing purpose. In conclusion, physicians to appear on broadcasting shall provide objective and evidence-based medical information with professional ethics.
Ethics
;
Ethics, Professional
;
Korea
;
Life Style
;
Marketing
;
Mass Media*
;
Social Control, Formal
3.A Survey on the Attitudes toward Premature Infants.
Journal of the Korean Pediatric Society 1998;41(3):307-314
PURPOSE: We studied the attitudes of general population and medical personnels toward premature infants to establish basic data about prematurity. METHODS: Ten students from Yeungnam University College of Medicine conducted field surveys on the general population at residential and commercial districts, and on medical personnels at private local clinics and hospitals in Taegu with a prepared questionaire from July 25, 1996 to August 20, 1996. Statistical analysis was done by Chi square test using SPSS computerized program. RESULTS: The respondents who have never heard about premature babies are 4.6% of 502 total respondents. Sixty percent of the respondents acquired information about prematurity from mass media (television, newspaper, radio), and television was the most frequentl among them (60%). Because the percentage of respondents who know the correct meaning of prematurity is lower in those who acquired information from mass media than those from medical personnels or books on childcare, it was observed that information about prematurity is delivered inaccurately through mass media. Fifty percent of the respondents regard premature babies as handicapped or retarded babies, sixty-five percent of the respondents want their babies, not to be treated not because of economical burden but possibilities of residual handicap or death. CONCLUSION: Delivery accurate information about recent advances in intensive care for premature babies through mass media, i.e. television, newspaper and radio, is necessary to inform the general population and to help parents or family members of a premature baby participate in making a decision on whether to continue treatment for the baby or not.
Daegu
;
Surveys and Questionnaires
;
Disabled Persons
;
Ethics
;
Humans
;
Infant, Newborn
;
Infant, Premature*
;
Critical Care
;
Mass Media
;
Periodicals
;
Parents
;
Television
4.Recognitional study about patients and caregivers' understanding of clinical trial.
Duk Yoon KIM ; Oh Dae KWON ; Sang Gyung KIM ; Im Hee SHIN
Journal of the Korean Continence Society 2008;12(1):48-57
PURPOSE: International guidelines and national laws have been formulated to protect human subjects in research. Recently, many efforts have been tried to contribute to better awareness and knowledge about the link between quality systems and protection to develop better quality procedures in health research. In this study, to improve the understandings about health research, awareness about health research was evaluated with questionnaires for patients and care-givers in our institute. MATERIALS AND METHODS: 339 persons responded to the questionnaires. 128 persons were patients with mild symptoms and 69 were caregivers. 123 were male and 179 were female. Dominant educational level was college graduates and were 166 and economic status was middle-class (247). Questionnaires was composed of 18 items; 7 demographical characteristics items, 7 understanding of clinical trials items, 4 understandings of IRB (Institutional Review Board) concepts items. RESULTS: 71.7% of responder have informations about clinical trials by TV and 23.9% by newspapers. 22.3% have never heard about clinical trials. Knowledge level about clinical trials was thought to be a middle level and subjects of clinical trials were animals (62.5%), patients (54.9%), normal persons (25.4%), plants (11.8%). Objects to be included in clinical trials were pharmaceuticals (62.2%), cell therapy (58.7%), medical device (30.4%), health promotion foods (14.5%). Answer about 'Intention to be the participant" were no in 56% and yes in 34.5%. CONCLUSIONS: Although mass media contributed to the spread of understandings about clinical trials, 22.3% did not know about health research. To improve the awareness and understandings about health research, television (TV) can be the most effective method and the safety about human subject protection should be certified.
Animals
;
Caregivers
;
Cell- and Tissue-Based Therapy
;
Ethics Committees, Research
;
Female
;
Health Promotion
;
Humans
;
Jurisprudence
;
Male
;
Mass Media
;
Periodicals
;
Surveys and Questionnaires
;
Television