Questionnaire survey and analysis of British People's cognition and attitude towards Traditional Chinese Medicine
10.3760/cma.j.cn115398-20220523-00308
- VernacularTitle:英国民众对中医药的认知与态度问卷调查与分析
- Author:
Yue LIU
1
;
Ying ZHANG
;
Qian WANG
;
Chang ZHOU
;
Yi TONG
;
Dexian JIA
Author Information
1. 北京中医药大学2020级硕士研究生，北京 100029
- Keywords:
Attitude;
British people;
Traditional Chinese Medicine (TCM);
Cognition status;
Influencing factors
- From:
International Journal of Traditional Chinese Medicine
2022;44(12):1352-1357
- CountryChina
- Language:Chinese
-
Abstract:
To understand the current British people's attitudes towards TCM and its influencing factors through a questionnaire survey; To provide data reference for the subsequent international dissemination of TCM. A sample of 200 British people (from Norwich and London) were selected randomly from June 5, 2021 to November 1, 2021 by snowball sampling method, and a questionnaire investigation was launched based on the design of demographic characteristics and Identity Scale of Chinese Medicine (CMIS) and etc. The average sores of CMIS were (71.53±0.76) points. 89.2% of British population showed no difference on attitudes towards TCM, and 10.8% of it showed more confidence in TCM. The single factor analysis showed that the age and education level mainly determine whether they accept TCM. The current attitudes towards TCM among British population are positive and optimistic. In the future, while maintaining the existing treatment advantages of TCM in the UK, it is necessary to conduct targeted promotions based on research of diseases for which TCM treatment has strengths in different age groups of local residents. Establishment of brands with TCM features is also a good way to increase the popularity of TCM. And multiple methods like new media, especially the coverage of local mainstream media, should be emphasized and used for the promotion of TCM and improvement of cognition level among British people.
