Study and Practice of Medical Ethics Propagation Mode Based on WeChat Public Platform
10.12026/j.issn.1001-8565.2017.11.10
- VernacularTitle:基于微信公众平台的医学伦理传播模式研究与实践
- Author:
Yibo WU
1
;
Ziwei QIN
;
Xinyan LI
;
Junying SUN
;
Yang YANG
;
Chen ZHAO
;
Dan SHANG
Author Information
1. 山东大学药学院,山东济南250012
- Keywords:
WeChat Public Platform;
Medical Ethics;
Health Communication;
Logistic Equation
- From:
Chinese Medical Ethics
2017;30(11):1357-1360
- CountryChina
- Language:Chinese
-
Abstract:
The WeChat public platform has profoundly influenced the propagation mode of medical ethics.Through the fitting of logistic ordinary differential equation,the analysis of two-level of propagation model and path,this paper constructed the propagation mode of medical ethics based on WeChat public platform.In practice,by means of accurate positioning,pushing quality content,the integration with new media forms,online interaction and other ways,the conversion rate of WeChat push will be enhanced,which will therefore promote the transmission efficiency of medical ethics.