Practice and insight on strengthening hospital culture by WeChat
10.3760/cma.j.issn.1000-6672.2017.05.021
- VernacularTitle:利用微信加强医院文化建设的实践与思考
- Author:
Xiaofei GONG
;
Yingshi PIAO
;
Mengdi ZHAO
- Keywords:
WeChat public platform;
WeChat group;
Hospital culture;
New media
- From:
Chinese Journal of Hospital Administration
2017;33(5):393-395
- CountryChina
- Language:Chinese
-
Abstract:
This paper described the application of WeChat public platform and WeChat groups in hospital culture development.As proposed by the authors,WeChat can be used by the hospitals to strengthen media integration,cultivate medical personnel′s media literacy,improve the supervision mechanism of WeChat,take tide of the new media trend,and adhere to the cultural development,thus leading the reform and development of the hospital.