Study on Commodity Display Location in Open-shelf Retail Drugstore
- VernacularTitle:开架式零售药店内商品摆放区域研究
- Author:
Yun SHEN
;
Li ZHANG
- Publication Type:Journal Article
- Keywords:
Open-shelf retail drugstore;
Commodity;
Display;
Location;
Design
- From:
China Pharmacy
2001;0(09):-
- CountryChina
- Language:Chinese
-
Abstract:
OBJECTIVE:To discuss on how to make use of the space resource of open-shelf retail drugstore to get more benefits. METHODS:Magnet theory was applied to analyze commodity display location in drugstore included in cases and improvement program was put forward. RESULTS & CONCLUSIONS:It is meaningful to make schedules for commodity display location in open-shelf retail drugstore,which can guide customens to consume appropriately by means of psychological method and form psychological induction to conduct customers’consumption and contribute to utilization ratio of display facilites and commodity sales in drugstore.