Improve Cultural Construction to Enhance Hospital's Core Competitiveness
- VernacularTitle:提升文化软实力 增强核心竞争力
- Author:
Sheng ZHONG
;
Yimei ZHANG
- Publication Type:Journal Article
- Keywords:
Software Strength;
Hospital Culture;
Brand Establishment;
Core Competitiveness
- From:
Chinese Medical Ethics
1995;0(03):-
- CountryChina
- Language:Chinese
-
Abstract:
The development of medical institutes needs not only marvelous hardware construction,but also software strength,such as the hospital culture,brand establishment,etc.Only by the persistent and coordinated development of hardware strength and software strength,can hospital's comprehensive strength and core competitiveness be effectively improved.To enhance hospital software strength,it is necessary to cultivate hospital culture with unique features,emphasize brand establishment,devise long-term development blueprint of medical institutes and activate hospital's potential for further development.