Brief Discussion on Establishment of Credibility in Drug Stores
- VernacularTitle:浅议打造药店诚信品牌的策略
- Author:
Lan HONG
;
Ye LI
- Publication Type:Journal Article
- Keywords:
Drug store;
Credibility;
Strategy
- From:
China Pharmacy
1991;0(02):-
- CountryChina
- Language:Chinese
-
Abstract:
OBJECTIVE:To discuss the necessity and strategies to establish credibility in drug retailing stores.METHO- DS:The general meaning of credibility and its particular meaning in medicine were explained.The significance of establishing credibility in drug stores was analyzed,and the relevant strategies were suggested.RESULTS & CONCLUSION:Now in the vigorous market competition, only through establishing credibility can drug stores survive and develop.