The Construction of the Hospital Propaganda System
- VernacularTitle:医院宣传工作体系的构建
- Author:
Shirong LIANG
;
Yan ZHOU
;
Gaojin WANG
;
Lei WANG
- Publication Type:Journal Article
- Keywords:
propaganda,system,construction
- From:
Chinese Medical Ethics
1995;0(02):-
- CountryChina
- Language:Chinese
-
Abstract:
The article presents the significance of propaganda about the present medical market competition. In the article the author requests the construction of hospital propaganda system in a strategic way; points out that the establishment of the modern hospital brand is impossible without propaganda; emphasizes the necessary consciousness of the propagandists; discusses the strategy which the workers should be aware of; and analyzes the common mistakes during the propagating work.
