Investigation of Commodity Management of Chinese Pharmaceutical retail Chain Enterprises
- VernacularTitle:我国药品零售连锁企业的商品管理探索
- Author:
Ling SU
;
Shimin YANG
- Publication Type:Journal Article
- Keywords:
pharmaceutical retail chain enterprises;
commodity management;
investigation
- From:
China Pharmacy
1991;0(05):-
- CountryChina
- Language:Chinese
-
Abstract:
OBJECTIVE:To provide information for diversified operation of Chinese pharmaceutical retail chain enterprises.METHODS:By means of introducing the concept of commodity management,its effective application in Chinese pharmaceutical retail chain enterprises was analysed.RESULTS&CONCLUSION:Chinese pharmaceutical retail chain enterprises should apply commodity management theory to searching the mode of diversified operation,for improving net sales and market competition ability.
