SoLoMo concept-based service marketing in medical library
10.3969/j.issn.1671-3982.2017.02.011
- VernacularTitle:基于SoLoMo 理念的医学图书馆服务营销
- Author:
Dan LIU
- Keywords:
Mobile Internet;
SoLoMo;
Medical library;
Service marketing;
User need
- From:Chinese Journal of Medical Library and Information Science
2017;26(2):51-54
- CountryChina
- Language:Chinese
-
Abstract:
SoLoMo in the mobile Internet time has provided a new way for service marketing in medical library, its meaning and its effect on medical library and how to innovate SoLoMo marketing service model in medical library were thus described in this paper.
