Influence of the Hospital Multi -level Publicity Platform to Patients Visiting Hospital
10.3969/j.issn.1673-6036.2015.07.014
- VernacularTitle:医院多层次宣传平台对患者就诊的影响
- Author:
Peng HE
- Publication Type:Journal Article
- Keywords:
Hospital publicity platform;
The number of patients;
Influence
- From:
Journal of Medical Informatics
2015;(7):62-65
- CountryChina
- Language:Chinese
-
Abstract:
The paper conducts a case study in Beijing Hospital, introduces the influence of the multi-level publicity platform on hospital visits in 2014 from perspectives of the relationship between patients'gender, age, level of education and the multi-level publicity platform on the basis of needs from patients.It is noted that purposeful and planned publicity is of great significance to the brand influence of hospital.
