User subdivision theory-based innovative service in hospital library
10.3969/j.issn.1671-3982.2014.02.009
- VernacularTitle:基于客户细分理论的医院图书馆服务创新
- Author:
Qian SONG
- Publication Type:Journal Article
- Keywords:
Hospital library;
User subdivision theory;
Reader subdivision;
Service innovation;
Demand of readers
- From:Chinese Journal of Medical Library and Information Science
2014;(2):35-37
- CountryChina
- Language:Chinese
-
Abstract:
The readers were divided into non-medical staff, scientific research medical staff, professional medical staff, practicing medical staff, patients and their family members using the user subdivision theory according to the subjects of service, characteristics of service, subject characteristics and information inquiry methods of readers. The service methods were innovated according to the characteristics of different readers and different measures were taken for meeting the demands of different readers,improving the satisfactory degree of readers and the service of library.