Rising attention to the market to ratio meet demand of improving efficiency of pharmaceutical circulation--based on complicated variety and specification of drugs.
- Author:
Zhaoxing CHEN
1
;
Lihua SUN
Author Information
1. School of Business Administration, Shenyang Pharmaceutical University, Shenyang 110016, China. chenzhaoxing1999@163.com
- Publication Type:Journal Article
- MeSH:
China;
Drug Industry;
economics;
organization & administration;
Marketing of Health Services;
economics;
Pharmaceutical Preparations;
economics
- From:
China Journal of Chinese Materia Medica
2010;35(10):1357-1360
- CountryChina
- Language:Chinese
-
Abstract:
Analyzing the complicated variety and specification of drugs and the objective demand of pharmaceutical circulation, to seek out the key factors in improving the efficiency of pharmaceutical circulation, for putting forward suggestions to promote the development of pharmaceutical circulation in China. The conclusion is drawed from industrial organization theory and successful experience of foreign countries, high market attention met with the demand of complicated variety and specification of drugs in pharmaceutical circulation.