Communicating health and science to the public: a role for scientists and academic researchers
10.5365/wpsar.2023.14.3.1079
- Author:
Jocelyne Marie Basseal
1
;
Mary-Louise McLaws
2
;
Sophie Scott
3
;
Sharon Salmon
4
,
5
Author Information
1. Sydney Infectious Diseases Institute, Faculty of Medicine and Health, The University of Sydney, Sydney, Australia
2. UNSW Medicine, School of Public Health and Community Medicine, University of New South Wales, Sydney, Australia
3. Medical School, The University of Notre Dame, Western Australia, Australia
4. World Health Organization Regional Office for the Western Pacific, Manila, Philippines
5. Indo-Pacific Centre for Health Security, Department of Foreign Affairs and Trade Australia, Canberra, Australia
- Publication Type:Journal Article
- Keywords:
COVID-19, health communication, science communication, media, journalism, scientist, academic researcher
- From:
Western Pacific Surveillance and Response
2023;14(3):42-44
- CountryWHO-WPRO
- Language:English
-
Abstract:
As seen through the COVID-19 pandemic, effective and impactful communications are the cornerstone to improved public health. Communications increase awareness about a health issue or solution and play a significant role in shifting social norms by influencing attitudes. However, scientists and academic researchers remain separate from the journalists and media that report to the wider community. We provide our perspective on the need to merge and weave the media and science worlds together for greater impact.
- Full text:2024070409403441089wpsar-14-1079.pdf
