Reflections on science research publicity of medical colleges and universities in the new era
10.3760/cma.j.cn113565-20230309-00064
- VernacularTitle:新时期医学高等院校科研宣传的思考
- Author:
Huiyuan WU
1
;
Zhuoqun LI
;
Lifei TANG
Author Information
1. 北京大学医学部党委宣传部 100191
- Keywords:
Science research publicity;
Medical colleges and universities;
Management model;
Popularization of medical science
- From:
Chinese Journal of Medical Science Research Management
2023;36(6):469-474
- CountryChina
- Language:Chinese
-
Abstract:
Objective:To focus on the publicity of medical research in medical colleges and universities in the new era, analyze the current practices and problems, and think how to promote scientific and technological innovation in medical colleges and universities.Methods:Through case analysis and data statistics, suggestions were put forward for medical colleges and universities to further promote medical research publicity by using the example of Peking University Health Science Center.Results:Strengthening medical scientific research publicity is part of the national development strategy as well as the high-quality development of medical colleges and universities.Peking University Health Science Center does well in meeting the new development requirements and makes solid progress from the perspective of the content, topics, characters and platforms of scientific research publicity, but there is still room for improving management, popularizing fundamental research achievements and raising social impact.Conclusions:Scientific research publicity is an important aspect of scientific research management. It is suggested to promote the role of scientific research publicity in scientific research management of medical colleges and universities from the aspects of improving management mode, strengthening correct orientation, improving content quality, establishing brand thinking, and making good use of integrated communication, so as to promote the innovative and high-quality development of medical research, and better serve the national scientific and technological development and construction of Healthy China.