Research on the Communication Strategy of Strengthening Socialist Ideology in Hospitals in All-media Era
10.12026/j.issn.1001-8565.2022.09.21
- VernacularTitle:全媒体时代医院加强社会主义意识形态传播策略的探究
- Author:
Ping ZHANG
1
;
Litao JIA
1
;
Fei GAO
1
;
Xiaodan ZHANG
1
;
Wei WANG
1
;
Yanfei WANG
1
;
Cuifeng GAO
2
Author Information
1. National Cancer Center/National Clinical Research Center for Cancer/Cancer Hospital, Chinese Academy of Medical Sciences and Peking Union Medical College, Beijing 100021, China
2. Propaganda Department, Chinese Academy of Medical Sciences and Peking Union Medical College, Beijing 100730, China
- Publication Type:Journal Article
- Keywords:
All-media Era;
Ideology in Hospitals;
Communication Strategy
- From:
Chinese Medical Ethics
2022;35(9):1050-1052
- CountryChina
- Language:Chinese
-
Abstract:
In the all-media era, communication channels are increasingly diversified and the modes of communication are undergoing profound changes. Same medical institutions ignore the development of all media, which lead to rigid and backward communication situation, affect the healthy development of medical and health undertakings. Mastering and making good use of the advantages and characteristics of communication in the all-media era will also provide more motivation and possibilities for strengthening ideological work. This paper expounded the significance of strengthening the dissemination of socialist ideology in hospitals, proposed the opportunities and challenges faced by hospitals in strengthening the dissemination of socialist ideology in the all-media era, and then put forward specific coping strategies combined with the actual situation of hospitals.
